Celebration Vodka

Celebration Vodka

Challenge

Celebration, known for its iconic White Peacock vodka, wanted to expand into a new range of flavored vodkas including mango, passion fruit, and pineapple while retaining its existing logo and brand identity.

The challenge was to develop a cohesive visual design system that could extend the existing branding into these new flavors, ensuring each variant stood out individually while remaining part of the same unified family.

Celebration, known for its iconic White Peacock vodka, wanted to expand into a new range of flavored vodkas including mango, passion fruit, and pineapple while retaining its existing logo and brand identity.

The challenge was to develop a cohesive visual design system that could extend the existing branding into these new flavors, ensuring each variant stood out individually while remaining part of the same unified family.

Approach

We developed a botanic-inspired illustration system for Celebration Botanica, ensuring that each flavor variant followed a cohesive and standardized design language. The illustrations were crafted with intricate botanical details that highlighted the natural ingredients of each flavor, such as mango, passion fruit, and pineapple.

These botanical elements gracefully surrounded the label, creating a refined and visually harmonious look and feel. The result was a consistent shelf presence where every bottle stood out individually yet contributed to a unified and premium brand experience.

We developed a botanic-inspired illustration system for Celebration Botanica, ensuring that each flavor variant followed a cohesive and standardized design language. The illustrations were crafted with intricate botanical details that highlighted the natural ingredients of each flavor, such as mango, passion fruit, and pineapple.

These botanical elements gracefully surrounded the label, creating a refined and visually harmonious look and feel. The result was a consistent shelf presence where every bottle stood out individually yet contributed to a unified and premium brand experience.

Engagement

Engagement

Blueprint

Blueprint

Client

Client

Celebration Vodka

Celebration Vodka

Category

Category

FMCG

FMCG

Year

Year

2025

2025

More Projects

More

projects