Challenge
The challenge was to create a luxury cinnamon brand inspired by William Falck, a British cinnamon exporter who lived in Sri Lanka in the 1900s. The goal was to build a brand named Will Falco, reflecting his legacy and heritage through a colonial-inspired design system.
Our task was to develop an elegant brand identity and packaging design that captures the sophistication of the colonial era while appealing to the European market.
The challenge was to create a luxury cinnamon brand inspired by William Falck, a British cinnamon exporter who lived in Sri Lanka in the 1900s. The goal was to build a brand named Will Falco, reflecting his legacy and heritage through a colonial-inspired design system.
Our task was to develop an elegant brand identity and packaging design that captures the sophistication of the colonial era while appealing to the European market.
Approach
We created a brand identity that pays homage to Ceylon’s colonial heritage through refined design and storytelling. The logo was inspired by historic Ceylon coins, capturing a sense of legacy and craftsmanship associated with the William Falck name.
The packaging was developed with an ornate colonial-inspired pattern that wraps seamlessly around the box, complemented by spot UV finishes to enhance its premium appeal. Using a combination of elegant serif typography, a coin-inspired emblem, and a palette of rich, luxurious tones, Will Falco was designed to embody sophistication and authenticity for the European mark
We created a brand identity that pays homage to Ceylon’s colonial heritage through refined design and storytelling. The logo was inspired by historic Ceylon coins, capturing a sense of legacy and craftsmanship associated with the William Falck name.
The packaging was developed with an ornate colonial-inspired pattern that wraps seamlessly around the box, complemented by spot UV finishes to enhance its premium appeal. Using a combination of elegant serif typography, a coin-inspired emblem, and a palette of rich, luxurious tones, Will Falco was designed to embody sophistication and authenticity for the European mark
Engagement
Engagement
Essentials
Essentials
Client
Client
WIll Falco
WIll Falco
Category
Category
FMCG
FMCG
Year
Year
2023
2023
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